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Job Description
Care Hospitals is seeking a marketing professional to plan and execute business development initiatives aligned with organizational goals. The involves market analysis, brand positioning, partnership development, and driving revenue through targeted marketing and outreach activities.
Roles and Responsibilities:
- Develop and implement sales and marketing strategies to achieve business growth targets
- entify new market opportunities and expand presence in untapped segments
- Analyze market trends, customer needs, and competitor activities to drive strategic decisions
- Build and maintain relationships with corporates, PSUs, insurance partners, and key stakeholders
- Plan and execute brand-building initiatives such as CMEs, health camps, and promotional events
- Create marketing materials including presentations, proposals, and communication content
- Enhance customer engagement and brand visibility through targeted campaigns and CRM activities
- Monitor marketing performance and optimize strategies based on data and insights
- Collaborate with internal teams to ensure effective execution of business development plans
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About Care Hospitals
Care Hospitals founded in 1992 by a team of India’s leading cardiologists, started its journey as a 100-bedded Heart Institute with a core team of 20 cardiologists, 1 operating theatre, and 1 catheterization laboratory. 25 years later, the CARE Hospitals Group is a multi-speciality healthcare provider with 16 healthcare facilities serving 7 cities across 6 states in India. It is the regional leader in South and Central India and is amongst the top 5 Pan-Indian hospital chains. CARE Hospitals delivers comprehensive care in over 30 specialities. Adopting a service-oriented delivery model, CARE Hospitals provides cost-effective medical care, with an uncompromising commitment to its core purpose – ‘To make quality healthcare accessible’
Vision, Mission and Values
Vision: To be a trusted, people-centric integrated healthcare system as a model for global healthcare.
Mission: To provide the best and cost-effective care, accessible to every patient through integrated clinical practice, education and research.
Values:
- Transparency: Being transparent requires courage and we stand for transparency. Every aspect of our business is clear and comprehensive to the relevant stakeholder and we never compromise on the fundamentals at any cost.
- Teamwork: A collaborative work ecosystem is where all the collective efficiencies are harnessed and propelled towards delivering the best possible care.
- Empathy & Compassion: The ability to understand and respond to the feelings of both the patients and the employees, so that all the services are rendered in a supportive work environment with a humane touch.
- Excellence: When every action aims at enhancing quality, the outcome is always excellence. Each member in our team strives with the same intensity in every action, be it healthcare or any other dimension of the organisational processes.
- Education: Learning continuously to create an advanced and sustainable healthcare system that results in collective growth of both the employees and the organization.
- Equity: Mutual trust based on fair and impartial consideration of all professional matters, so that it can foster positive contribution towards the institutional purpose.
- Mutual trust & respect: We do not discriminate against anyone on any grounds. Respect is a traditional trait in us and we respect everyone, for we believe that trust grows respect, which forms the foundation of real success.
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